Director, Product Development

Journey with us!

Combine your career goals and sense of adventure by joining our incredible team of employees at Royal Caribbean Group. We are proud to offer a competitive compensation and benefits package, and excellent career development opportunities, each offering unique ways to explore the world.

We are proud to be the vacation-industry leader with global brands — including Royal Caribbean International, Celebrity Cruises and Silversea Cruises — the most innovative fleet and private destinations, and the best people. Together, we are dedicated to turning the vacation of a lifetime into a lifetime of vacations for our guests.

Royal Caribbean Group’s Celebrity Marketing Team has an exciting career opportunity for a full-time Director, Product Development, Celebrity Cruises reporting to the Vice President, Product Development.

Position Summary

The Director of Product Development (Basel) is the primary Product Development leader for River guest experiences, with additional oversight and project-based support across Destination Experiences and select Ocean initiatives as needed. Acting as a direct extension of the Miami-based Product Development organization, this role ensures that River onboard and destination experiences are delivered with operational excellence, brand consistency, and strict adherence to SOPs throughout their lifecycle—not only at launch, but in steady-state operation.

This position owns Product Development leadership for:
• River onboard experiences (primary priority)
• River destination experiences and shore-based programming
• Entertainment scheduling and experiential flow on River
• Partnerships, activations, and experiential collaborations (River-first)
• Seasonal programming and special events (River-led)

While River is the clear priority, this role may support Ocean initiatives—including audits, launches, or
targeted projects—where regional presence, operational expertise, or product continuity is required.
The Director serves as the Product Development authority in-region, ensuring experiences perform as
designed, scale operationally, and continuously improve—while acting as a trusted partner to Basel-based
Operations during live execution and unanticipated disruption.

This role is based in Basel, Switzerland. 

Essential Duties and Responsibilities

LEADERSHIP ATTRIBUTES
• River-First Product Leader: Deep ownership of River guest experience execution and excellence.
• Operationally Embedded: Works directly with live operations to ensure experiences are delivered as
designed.
• Brand & Standards Steward: Protects brand intent, service standards, and SOP integrity.
• Pragmatic Problem Solver: Navigates disruption without compromising the guest experience.

PRODUCT OVERSIGHT
• Serve as the Product Development owner for all existing River onboard and destination experiences.
• Ensure River experiences – land and ship - are delivered in alignment with approved experience
concepts, brand standards, and operating procedures.
• Act as the primary escalation point for River product execution issues impacting the guest experience.
• Partner closely with Miami-based Product Development leadership to align global product intent with
regional operational realities.

OPERATIONAL EXCELLENCE & SOP DELIVERY
• Ensure consistent execution of SOPs across all River guest experiences.
• Identify gaps between documented procedures and live execution; partner with Operations to drive
corrective action.
• Support operational teams in embedding product standards into day-to-day service delivery.
• Champion standardization, repeatability, and continuous refinement across the River fleet.

EXPERIENCE AUDIT & QUALITY ASSURANCE
• Lead ongoing audits of River onboard and destination experiences, including:
• Guest journey flow
• Service delivery consistency
• Brand alignment and experience quality
• Evaluate performance against defined standards and guest expectations.
• Capture insights and operational learnings and feed them into future product refinements and
development efforts.

SHIPYARD & TECHNICAL COLLABORATION
• Partner with Shipyard teams to support design development workshops, reviews, and working sessions
related to River projects.
• Participate in mock-up reviews, sample evaluations, and prototype walk-throughs to validate guest
experience intent, functionality, and operational feasibility..
• Support translation of shipyard learnings into actionable product and operational refinements.

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p>MARINE & REFURBISHMENT SUPPORT
• Partner with Marine and Technical teams to support refurbishment and upgrade decisions impacting
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