Manager Marketing & Fundraising Communication

We are seeking an experienced marketing and communications professional who is passionate about non-profit excellence and fundraising.

We are a small and mighty team where everyone rolls up their sleeves together to get the job done.

The (Senior) Manager Marketing & Fundraising Communication will play a pivotal role in shaping and executing the Foundation’s global marketing, communications, and donor engagement strategy. 

This position has a strong focus on fundraising communications, including the development of compelling narratives, digital campaigns, stewardship materials, and strategic content that inspires individuals, corporations, and foundations to invest in Scouting’s global impact. 

The ideal candidate is a strategic storyteller and results-driven communicator with experience in philanthropy, partnerships, and brand management within an international context.

We are on an ambitious path to increase the annual donation income to a significantly higher level. It takes an extraordinary team to make this happen, and that’s where you will come in. If you have experience as a marketing and fundraising communications professional or a similar role, we would love to hear from you.

The successful candidate will be a positive, proactive team player who gels with and thrives within our established dynamic team, providing valuable support across all your areas of responsibility to achieve our goals, whilst identifying and actioning opportunities for improvements and greater efficiencies.

If this sounds like you, please read on.

The (Senior) Manager Marketing & Fundraising Communication is responsible for developing and implementing effective marketing strategies and communication plans to enhance brand visibility, drive engagement, and maximise fundraising outcomes. This role owns the WSF brand, messaging, and media presence, delivering integrated campaigns that directly support fundraising programmes and donor recognition, while also supporting donor acquisition in close cooperation with the Director of Philanthropy and other colleagues. 

The (Senior) Manager Marketing & Fundraising Communication works in close partnership with the Manager Digital Engagement, the Director of Philanthropy, and other colleagues. This collaboration ensures that all marketing and communication initiatives are aligned with fundraising objectives, and that digital and traditional channels are leveraged to engage, steward, and grow the Foundation’s supporter base. 

The role also ensures alignment with the communications and fundraising strategies of WOSM, reinforcing a unified global message and clarity of roles between WSF and WOSM. 

• Develop and implement an integrated marketing and communication strategy, aligned with the Foundation’s fundraising and engagement goals and monitor their effectiveness.
• Strengthen the Foundation’s brand and visibility globally, ensuring consistent messaging and high-quality content across all channels.
• Support the Foundation’s leadership and fundraising colleagues with communications advice, key messages, and strategic positioning.
• In collaboration with the Director of Philanthropy, support the work of the Fundraising & Marketing Board Sub-committee.

• Design and deliver fundraising communication campaigns (digital and traditional) targeting major donors, foundations, and corporate partners.
• Create compelling donor materials, including proposals, impact reports, presentations, newsletters, and case statements.
• In close cooperation with the Manager Digital Engagement, develop and manage donor journeys, storytelling frameworks, and stewardship tools to enhance donor engagement and retention.
• In the future, responsibilities for specific fundraising-related activities can be added to this role.
• Collaborate with fundraising colleagues to align communications with donor priorities and Foundation initiatives. 

• Oversee all Foundation communication channels, including the website, social media, email marketing, and printed publications.
• Lead the production of inspiring content — stories, videos, and visuals — showcasing the global impact of Scouting.
• Ensure brand coherence and alignment with WOSM’s visual identity and communication standards.
• Oversee the further development of a joint (WSF & WOSM) branding specifically for fundraising purposes. 

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